Service Areas

More than almost any other facet of your business, having the right team in place is essential. From finding the perfect new hire, to the wrenching decision to release an employee, these decisions affect your team’s performance, morale, and ultimately, the success of your business. An investment in your people is an investment in your company. Learn best hiring practices, motivational tools and the art of developing long-term employees.

• How to find top talent
• Creating clear job descriptions and expectations
• Interviewing and background checks
• Onboarding
• Nurturing your team
• Stay interviews
• Red flags and how/when to address them
• When to promote from within 
• Pay and raises
• Disciplinary issues
• Why teambuilding is essential
• When to let an employee go

Reinventing the wheel is laborious and counterproductive. So, why do so many companies do just that year after year? Creating and maintaining business systems (processes) serves several important functions. A clearly defined system saves time, stress and uncertainty, and a documented system allows new hires to rapidly and seamlessly ramp up. Let us show you how to create, implement and maintain the right systems for your business.

• Why systems are the key to a successfully run business
• Defining the specific processes of your business and creating continuity and consistency
• Getting your team’s buy-in for business process development
• Creating a centralized resource
• Semi-annual business process evaluations

Successful marketing and sales programs are the lifeblood of your business and are inextricably intertwined. But, many business owners have little to no formal training in promoting their products and services. Our experts can work with you to outline the right combination of marketing and sales tactics for proven results, all within your budget.

• Defining your marketplace
• Creating a well-rounded marketing and sales plan
• How to leverage public relations
• How awards build your reputation
• Soliciting testimonials and reviews
• Setting realistic sales goals
• Learning to pivot
• How to utilize “free” resources such as social media and speaking engagements
• When to bring in the experts
• Community partnerships
• Shameless self-promotion

Thinking of expanding into a new market? Adding a service? Entering a new geographic area? These decisions, as well as the choice to reduce offerings, must be made with an eye to profitability. Too often, business owners focus only on gross profits, without realizing that margins may be slim, or even non-existent! Let us show you how to assess new business 

opportunities and fine-tune existing ones in order to maximize profits.

• Being proactive
• Evaluating market events and downturns
• Determining break even and profit margins
• Salesperson and support training
• Should you get a line of credit?
• How to price your offerings